Manager Market Segment - Food Section (m/f)

Opis posla

        - Tight cooperation with three departments of Organization (Sales/R&D/BU) in order to define potential of growing path in respective market segments (food).
- Monitoring and analysis of current trends and market/consumer data in the food industry. Identify regional market needs and develop marketing briefings for business opportunities in close cooperation with BU´s, Application and Sales
- Understand regional market structure, market trends and customers' needs to identify new market opportunities and associated offerings for the market segment on a regional level
- Build a strong pipeline of opportunities and leads which align with regional market trends and customers' needs with impact on Gross Sales growth development
- Prepare and monitor marketing briefings for relevant growth opportunities (idea to market) in the market segment incl. major commercial and market relevant elements (Business case, value proposition, target customers, target application, etc..).
- Work with Application and Business Units to support their development of B2C/B2B product portfolios, and work with local Sales to successfully move to commercialize phase and execution.
- Establish and maintain a successful market segment plan to achieve required sales value and margins.
- Responsible for financial results of the market segment business on yearly basis; Balance short and medium term market segment initiatives with existing applications and improving and actively pushing and opportunity pipeline conversion.
- Ensure ongoing regional market segment profitability analysis and make and act on recommendations for profit improvement.
- Identification of targeted actions and initiatives for defined focused and potential customers
- Territory management: support sales in developing optimal resource allocation
- Develop relationships with key customers pushing lead development
- Collaborate with Application and BU to ensure rapid and effective stage gate development of market segment Initiatives
- Preparing presentations (power point) for meetings with clients (company presentations, presentations of market and consumer trends, product and concept presentations) and conducting presentations at clients
- Preparing information on new product implementations involving Dohler products on a monthly and annual basis (NPDI - New Product Dohler Inside for the Dohler Group headquarters).
- Ordering and keeping records of the company's advertising and promotional items (within the Group and externally), in particular: information folders (product flyers), company bags, gadgets and company gifts, etc.
- Cooperation with outsourcing companies (graphic agencies, printing houses, etc.)

Uvjeti:
- Minimum 2 years of professional experience in FMCG (preferred B2B) marketing environment in internationally operating matrix company
- Successfully completed degree in business administration or food technology or equivalent
- Dynamic business attitude and high level of customer Focus
- Excellent sense for priorities
- Teamwork abilities, organized, target oriented, good relationship abilities
- Fluent English skills, additional languages beneficial
- Willingness to travel domestically and internationally
- MS PowerPoint (building presentations) – fluent level

Benefiti:
- Company car available for private use
- Opportunity to learn and cooperate with colleagues across several regions
- Permanent contract with trail period
- Fitness expense compensation
- Annual medical check-up in a private clinic
    

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